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Richey Resources
1616 South Voss
Suite 820
Houston, Texas 77057
713 622-0877
713 622-0876 (Fax)
1-800-346-3354 |
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Why Use Tom Richey Training
Why You Should Use Tom Richey to Create and Implement
Your Sales Training
Selling New Homes in the New Millennium is Different!
Selling new homes in the new Millennium is different! People will buy from Counsellors who ask the right questions and discover the buyer's real motives. Knowing how to counsell while emphasizing Discovery, Differential Demonstration, and Closing are the keys to success.
40 Years Experience in All Facets of the Housing Industry
Tom Richey's programs have been developed from over 40 years experience in all facets of the housing industry from personal selling to home building to land development to overseas marketing. His programs are designed to teach the "must know" fundamentals and necessary systems as well as the advanced processes so vital to communicating and closing the new consumer.
Combination Training of involved Workshop and in-field Format
The training is best done in a combination of involved workshop and in-field format. A great deal of hands-on practicing is utilized as the sales staff moves through the five major selling venues with Tom at the helm. All programs are delivered by Tom himself; there are absolutely no substitute trainers! And all programs highlight cutting edge information.
Audio Cassette Training Course to Reinforce Training Information
To reinforce the training information, there is a 16 audio cassette training course available to remind attendees of proper processes, wording and compelling phrases. This program is called Pro Counselling and is geared to be a self administered learning program.
Hands-on Personal Development with Every Attendee
To carry the sales development upward in the organization, there are six (6) Top Gun seminars to teach builders sales managers, marketing management, and executive-profile salespersons how to be successful in these areas. The Top Gun format eschews large attendance, utilizing small learning groups, often not exceeding 10. This affords hands-on personal development with every attendee and create a total learning experience that brings attendees back for multiple Top Gun education.
Most Proven System Created by an Experienced Professional - Tom Richey
In summary, the most important decision your firm may make in the year ahead is what selling process to embrace. Your best bet is to utilize the most proven system created by an experienced professional who has pioneered most of the major innovative sales systems in the housing industry today - Tom Richey.
Examples of Tom Richey's Sales and Marketing Housing Industry Innovations
• Wrote the first self-administered sales training course, "Pro CounSelling."
• Wrote and produced the first "How to Become a Successful Sales Manager"
seminar.
• Pioneered and produced the first nationwide video conferenced sales rally,
"Sales Builders Showcase."
• First to market U.S. and foreign properties to Europeans in five different
languages abroad.
• Creator of the first "people" awards in the housing industry (Sales person,
sales manager, marketing director).
• Developed the first Sales Management Planned Encountering system.
• Pioneered the first consultative seminar format (Top Guns with 10 or less
attendees)
• Wrote the first Active Adult Sales Training program.
• Created the National Association of Home Builders "Super Bowl Sales Rally",
an on-going spotlight event at the annual convention.
• The first sales trainer in the housing industry to create 50 workshops, thus
allowing builders to personalize and individualize their own sales
development programming.
• Staged the nation's first Parade of Homes in Birmingham, Alabama - 1958
• Created National Housing Week which was approved with a special
proclamation by President Reagan
Summary of Services
On-going training and education is the key to the expertise-building and retention of a professional sales and marketing staff. Tom Richey undertakes all areas of sales and marketing consultation including the following:
• Sales Person Training & Education Featuring Your Choice of Fifty Workshops
• Sales Management Training & Development Featuring the Renowned Top Gun Series
• Marketing Management Orientation and Training with the Nation's Only
All-Inclusive 3 Day Course
• "Top Gun" Seminars: Tracks I-VI ... The Best of the Best, Guaranteed!
• Pro Counselling Audio Cassette Tape Series, The only Self-Administered Program
in the Industry
• Sales Meeting Synergies Video Tape Series
• Cutting Edge Books and Manuals
• Personal Confidential Consultation on All Levels of Management
• Sales and On-site Marketing Consulting
• How to Address, Counsell and Close the Active Adult Buyer Sales Training Programs
• High Rise Condominium Counselling Sales Training Programs
• The Fine Art of Marketing and Counselling Resort Properties
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Carve Out Your Career
with Tom Richey's
Skill-Enhancing Seminars
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